Study: Brain saves energy by predicting what it will see
Researchers have discovered that the brain saves energy by predicting what it is likely to see. According to scientists in the Department of Psychology at the University of Glasgow in collaboration with the Max-Planck Institute for Brain Research, Frankfurt, Germany, the visual cortex does not simply react to visual stimuli but proactively predicts what it is likely to see in any given context – for example, within familiar environments such as your house or office.
And once we hear about a study that concludes the brain hears what it wants to hear, we”ll have a complete explanation for the alternate reality experienced by MSNBC’s David Shuster.
